Analyze customer reviews using Amazon Bedrock

This post explores an innovative application of large language models (LLMs) to automate the process of customer review analysis. LLMs are a type of foundation model (FM) that have been pre-trained on vast amounts of text data. This post discusses how LLMs can be accessed through Amazon Bedrock to build a generative AI solution that automatically summarizes key information, recognizes the customer sentiment, and generates actionable insights from customer reviews. This method shows significant promise in saving human analysts time while producing high-quality results. We examine the approach in detail, provide examples, highlight key benefits and limitations, and discuss future opportunities for more advanced product review summarization through generative AI.