The author realized the scarcity of businesses supporting parents while struggling in a public restroom with her children. This experience sparked an appreciation for small, family-friendly accommodations like baby holders. The article then explores why such considerations are uncommon, pondering the bare minimum needed for parental support. It emphasizes the substantial impact even minor efforts can have on parents' lives. The text highlights various businesses, such as hotels, stores, and eateries, that effectively cater to families. These establishments offer amenities like kids' gear, clean restrooms, and engaging activities. The piece also underscores the importance of public spaces like parks, which should prioritize family-friendly features. The article subsequently details specific improvements parents desire, focusing on bathrooms, dining, and stores. These include changing tables, step stools, clean high chairs, and wider aisles. Ultimately, supporting parents isn't just kind; it's also a smart business strategy for building brand loyalty. The article concludes by encouraging businesses to recognize and support parents.
fastcompany.com
fastcompany.com
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