Dub is a copy-trading app that allows users to follow and copy the investment strategies of experts and everyday creators. Founded in 2021 by CEO Steven Wang, the app has gained over 1 million users and has raised $47 million in funding from notable investors. The app allows users to browse and follow creators with visible returns displayed on-screen, providing a transparent and accessible experience for young investors. Dub has also launched its Top Creator Program, which allows top performers to receive royalties and monetize their influence. The app is not only a platform for creators to showcase their skills but also a learning tool for users, who can learn from experts and gain insights into different markets. The app's educational focus is designed to encourage beginners to start investing with more confidence, and its founder believes that the stock market is the most powerful way to make money in modern society. Dub's users are predominantly young, with Gen Zers starting to invest as early as 19, and are turning to social media for financial advice. The app's marketplace ecosystem allows users to shop through different creators and align with their investing style and thesis. Overall, Dub is democratizing access to investing and making it more accessible to young people.
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