Crumbs! Biscuit museum’s Jaffa Cake display reignites old debate

Manufacturer sends pun-packed letter asking for exhibit to be removed, saying the clue to item’s status is in the name It could be described as a storm in a teacup but the humble Jaffa Cake is once again at the centre of controversy after McVitie’s asked a biscuit museum to pull the snack from a display. The manufacturer took issue with the orangey treat being showcased in a museum devoted to biscuits because, for VAT purposes anyway, it is officially a cake. This fact was settled long ago in a legal battle with the taxman.