Two major law firms have filed a class-action lawsuit against the National Shooting Sports Foundation (NSSF) for allegedly violating gun owners' privacy. The lawsuit mirrors findings from a ProPublica investigation detailing a decades-long program where the NSSF collected gun owner information without consent. Millions of gun owners' data, gathered from warranty cards and other sources, was used by the gun industry's largest trade group for political purposes. The NSSF allegedly shared this valuable information with political operatives to rally electoral support for favored candidates. Gun manufacturers like Glock, Smith & Wesson, and Remington are accused of providing customer data to the NSSF. The lawsuit claims the NSSF enriched itself by exploiting this information for political gain. Two gun owners, Daniel Cocanour and Dale Rimkus, are named plaintiffs in the suit, stating they were unaware their data would be used for elections. The law firms involved, Keller Rohrback and Motley Rice, have experience in data breach and consumer protection cases. Gun violence prevention groups have lauded the lawsuit as a significant step towards holding the gun industry accountable for data sharing practices. The NSSF has previously defended its data collection as legal and within terms of service, but faces increasing scrutiny and calls for investigation.