Fast Company

And the best movie posters of the year are . . .

The Oscars lack a Best Poster category, prompting a poll among poster designers to determine the best Best Picture nominee poster. The designers' choices often correlate with critically acclaimed films, suggesting a link between impactful posters and successful movies. This year's poll featured opinions from several prominent designers, each offering insights into their selections. Eric Garza favored *The Brutalist*'s poster for its bold, minimalist-maximalist design reflecting the film's style. Marie Bergeron chose a poster for its simplicity and effectiveness in encapsulating the film's story. Tori Huynh praised *The Substance*'s poster for its unique representation of the film's themes without revealing the main character. Jay Bennett selected *Conclave*'s UK poster for its vibrant, thriller-like aesthetic, contrasting with the film's religious drama genre. Mitch Putnam preferred *Anora*'s poster for its simple yet effective use of photography conveying the film's essence. The poll highlights the crucial role of poster design in attracting audiences and reflecting the film's artistic merit. These designers' selections offer diverse perspectives on what constitutes an effective and memorable movie poster.
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