Apple Reportedly Expects 'Major Rush' of Customers This Week

Apple is preparing its retail stores for a surge of customers this week, anticipating significant product announcements. Mark Gurman reports that employees are preparing as they do before major iPhone launches. A key focus is expected to be a new, lower-cost MacBook designed to attract new customers from Windows and Chromebooks. This affordable MacBook is believed to be an "incredible value," with early price estimates between $599 and $799. College students and educators may receive a discount. This MacBook will likely use the A18 Pro chip, a smaller 12.9-inch display, 8GB of RAM, and standard USB-C ports. There are rumors of colorful design options, potentially similar to the iBook. Other new products are also likely, including upgraded chips in existing product lines. These include potential updates to iPhones, iPads, and MacBooks. These products are expected to receive upgraded chips. The week's announcements promise to be significant for Apple.