ChatGPT is Going to Start Showing You Ads

OpenAI seems to be preparing to introduce ads in ChatGPT, likely for free users. References to ad functionality have been discovered in the ChatGPT Android app's code. These references mention search ads, a search ad carousel, and an ad API, suggesting a potential focus on search-related queries. While found in the Android app, the change is expected to extend to other platforms. ChatGPT currently offers subscription plans ranging from $20 to $200 per month, along with a free plan. OpenAI may be considering restructuring its plans with an ad-supported tier and potential price adjustments. They have also mentioned plans for a cheaper "Go" plan that could launch when ads are launched. OpenAI executives' stance on ads has shifted over the past year, from viewing them as a "last resort" to considering them a potential revenue source. Internal forecasts project significant revenue from monetizing free users. OpenAI is aiming to create product ads that offer value to users.