Updated age ratings in App Sto... Note

Updated age ratings in App Store Connect

The App Store has updated its age rating system to provide more granular ratings and ensure a safe experience for users of all ages. The new system includes 13+, 16+, and 18+ ratings, in addition to the existing 4+ and 9+ ratings. Age ratings vary by country or region based on local suitability standards. Developers must answer new questions about their apps, including in-app controls, capabilities, medical topics, and violent themes, to help Apple assign an accurate rating. Developers can set a higher age rating than the one assigned by Apple if their app's policy requires it. The updated age ratings will be reflected on Apple devices running beta versions of iOS, iPadOS, macOS, tvOS, visionOS, and watchOS. Developers must consider how all app features, including AI assistants and chatbots, impact the frequency of sensitive content to ensure an appropriate rating. All apps must comply with App Review Guidelines, local laws, and regulations, such as COPPA and GDPR. Developers must respond to the updated age rating questions by January 31, 2026, to avoid interruptions when submitting app updates. The updated age rating system aims to provide a trusted and safe experience for users of all ages.