Yelp has filed an antitrust lawsuit against Google, accusing the search giant of creating and preserving a monopoly in local search services by preferencing its own vertical over competitors. Yelp claims this has led to reduced competition and quality in local search services. The lawsuit demands that Google stop its allegedly anticompetitive conduct and pay damages, with Yelp seeking a jury trial in the Northern District of California. This comes after a federal judge ruled Google an illegal monopolist, and Yelp was emboldened by the government's win in its antitrust case against Google. Google has denied the claims, stating that similar allegations were previously thrown out by the FTC and a judge in the DOJ's case. Yelp argues that consumers and advertisers are the ultimate losers of Google's behavior, as it leads to less relevant search results and higher advertising fees.
theverge.com
theverge.com
