YouTube has announced the expansion of its Premium Lite plan to the United States, following a successful pilot phase in international markets. The plan costs $7.99 per month and allows users to watch most videos on YouTube ad-free, with the exception of music videos. The plan is aimed at users who primarily consume podcasting, make-up, gaming streams, tutorials, and other core creator content on YouTube. The Premium Lite plan does not include the ability to download and background play YouTube videos on devices. For users who want ad-free music on YouTube and YouTube Music, plus offline and background play, YouTube recommends its Premium plan, which costs $13.99 per month. The company will continue to expand its Premium Lite pilots to additional countries this year and introduce more ways for users to get the most from their subscriptions. The Premium Lite plan will also be made available to all users in Thailand, Germany, and Australia in the coming weeks. YouTube has over 125 million users worldwide who subscribe to YouTube Premium or YouTube Music. The expansion of Premium Lite is part of YouTube's effort to provide users with more affordable options for enjoying ad-free content on the platform. Overall, the Premium Lite plan offers a more affordable way for users to enjoy most videos on YouTube ad-free, while the Premium plan provides additional features for users who want more.
macrumors.com
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