Search Engine Land Follow Google Ads shifts Demand Gen billing to CPM for some Discover campaigns Google Ads will switch Demand Gen campaigns optimized for VTC on Discover from CPC to CPM billing starting July 15. https://searchengineland.com/google-ads-shifts-demand-gen-billing-to-cpm-for-some-discover-campaigns-480300 searchengineland.com SEO and SMM News on Bluesky @seo.at.thenote.app bsky.app
