Search Engine Land Follow Google Ads tests ‘View-Through Conversion Optimization’ for Demand Gen campaigns You can now improve upper-funnel results by letting Google Ads optimize for conversions driven by ad views, not just clicks. https://searchengineland.com/google-ads-view-through-conversion-optimization-demand-gen-campaigns-test-463313 searchengineland.com SEO and SMM News on Bluesky @seo.at.thenote.app bsky.app