Google states that Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are not distinct from Search Engine Optimization (SEO) when aiming for visibility in its generative AI experiences. The company's guidance emphasizes fundamental SEO practices, such as creating high-quality, non-commodity content and ensuring clear technical structure, crawlability, and indexability. This means businesses should integrate AI visibility into their existing content, technical SEO, and measurement strategies, rather than creating disconnected AEO programs. The core priority is to make a website's best information accessible and understandable across Google's evolving search surfaces, including AI Overviews and AI Mode. Google's guide highlights that traditional search quality remains paramount, not a separate checklist. The practical change involves a more disciplined approach to organizing optimization work, ensuring that all efforts align with foundational SEO principles. Businesses should avoid treating short, generic answers or heavily templated pages as substitutes for original expertise. Search Console's Generative AI performance reporting helps measure visibility in relevant AI features, but it should inform broader analysis, not isolate optimization efforts. While cross-platform consistency is beneficial for users, Google does not mandate content coordination across platforms like Reddit or YouTube as a ranking requirement. Ultimately, a unified approach focusing on original, technically accessible website content will best support both conventional Google results and generative AI features.