LG is refuting claims that its smart TVs are spying on users. The company states that wake-word detection for voice commands happens locally on the device. Features like Automatic Content Recognition and interest-based advertising are optional. Critics, however, point to research suggesting TVs logged ambient conversations. LG's response allegedly fails to address data collection scope, sharing practices, security vulnerabilities, and the clarity of privacy settings. They emphasize that LG smart TVs do not continuously record or transmit user conversations. Speech-to-text processing only begins upon activation of a voice feature or button press. Any audio for wake-word detection is processed locally and discarded if no wake word is detected. Voice recognition results and logs are tied to specific interactions, not ongoing ambient audio. ACR identifies content using audio fingerprinting, not by recording screens or voices. Interest-based and cross-device advertising require explicit user consent. LG asserts that user privacy is a core design principle.