Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media - TheNote.app

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Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media

WPP seems to be in the catbird seat to hold onto Coca-Cola's global media business. But will Omnicom or Dentsu win North American media?

https://digiday.com/media-buying/media-buying-briefing-handicapping-the-fight-to-win-over-coca-colas-north-american-media/ digiday.com

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