Digiday Follow Molson Coors ditches its TV-era workflow to move at creator speed, quadrupling engagement Molson Coors partnered with Movers+Shakers' new consultancy group to completely overhaul its approach to creators, and it's working. https://digiday.com/media/molson-coors-ditches-its-tv-era-workflow-to-move-at-creator-speed-quadrupling-engagement/ digiday.com