This vending machine makes a C... Note
Fast Company

This vending machine makes a California Pizza Kitchen pizza in 90 seconds. Now 1,000 could be coming

California Pizza Kitchen is piloting autonomous vending machines to expand its brand. These kiosks can prepare barbecue chicken pizza and other dishes in just 90 seconds. The company plans to deploy up to 1,000 of these machines across various high-traffic locations over the next three years. This expansion aims to reach consumers conveniently and cost-effectively, addressing high labor costs in the restaurant industry. Kiosks utilize the same ingredients as physical restaurants, offering 7-inch pizzas at an average price of $12. The brand benefits from strong name recognition through its grocery store presence, despite limited restaurant locations. This initiative marks a cautious, cost-effective expansion strategy following the company's bankruptcy filing. Advancements in kiosk technology now ensure a quality product comparable to dine-in meals. Other food companies are also exploring similar vending machine models. T-ROC Global will manage the operation and maintenance of these California Pizza Kitchen kiosks. The selection of a rapid commercial oven, TurboChef, was crucial for the 90-second cooking time and improved food shelf life. While promising, the success of these kiosks hinges on brand alignment, consumer education, and strategic location selection. The company's new ownership, Consortium Brand Partners, is investing in brand improvements and strategic partnerships. This venture represents a significant test for the brand's recovery and future growth.
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