This episode of Hidden Brain explores the concept of tolerance and how to effectively persuade others of our point of view. Sociologist Robb Willer discusses common mistakes we make when trying to convince others and how to break out of our echo chambers. The show delves into what happens in our minds when we're trying to win an argument and provides techniques for taking another person's perspective. It also offers insights on how to become more effective in persuading others and the most successful protest tactics for winning allies. Sometimes, it's more effective to shift from trying to change someone's mind to trying to change their behavior. The episode also touches on how we hide our true selves, with Kenji Yoshino answering listener questions on the topic. The show aims to help listeners become more tolerant and effective in their interactions with others. By understanding how our minds work and using the right techniques, we can become better persuaders and build stronger relationships. The episode is part of the "Perceptions" tour, which will be visiting cities this summer. Listeners can find more information and tickets on the Hidden Brain website.